{
  "kind": "matt-cp.change-package",
  "version": 2,
  "notice": "Proposal — not published. Matt MCP never changes the live site or the CMS project.",
  "proposalId": "prop_runf90ad25_lemon",
  "revision": 2,
  "currentRevision": 2,
  "status": "draft",
  "reviewedAt": null,
  "run": {
    "id": "run_f90ad253500d",
    "url": "https://polarseltzer.com/lemon/",
    "goal": "Help people discover the Lemon flavor and find where to buy it.",
    "mode": "live",
    "status": "complete"
  },
  "page": {
    "url": "https://polarseltzer.com/lemon/",
    "subject": "Lemon",
    "brand": "Polar Seltzer"
  },
  "rationale": {
    "actionId": "act_product_page",
    "title": "Improve the shared product page template, piloting on Lemon",
    "observedProblem": "2/4 titles follow “{Name} - Polar Seltzer”; 4 descriptions are under 60 characters. 4/4 pages have no H1. 4/4 pages have under 120 words of page-specific text. 4 pages reference a shared asset that failed verification. 4 pages use generic calls to action (“Find”, “FIND”).",
    "proposedAction": "Give each page a descriptive title and description in customer vocabulary, a real H1, an introduction built from verified facts on the page, readable fact sections, links to related pages and a labeled purchase path. Fix or remove broken shared assets rather than inventing replacements.",
    "customerIntent": "“polar seltzer lime” (590/mo, product)",
    "whyFirst": "Ranks above “Add context to /seltzers/” because it is more relevant to the stated goal (M8.1 precedence).",
    "confidence": {
      "level": "high",
      "reason": "Matt MCP inspected 4 product page(s): /lemon/, /lime/, /blueberry-lemon/, /pink-apple-lemon/."
    },
    "outcomeUncertainty": "Better pages do not guarantee rankings, traffic or AI citations.",
    "needsConfirmation": [
      "Approved descriptive copy for each page",
      "Any product facts not shown on the current page"
    ]
  },
  "fieldChanges": [
    {
      "field": "title",
      "current": "Lemon - Polar Seltzer",
      "proposed": "Lemon Flavored Seltzer Water | Polar Seltzer",
      "changed": true
    },
    {
      "field": "metaDescription",
      "current": "Lemon Polar Seltzer",
      "proposed": "Explore Lemon Polar Seltzer, made with carbonated water and natural flavors. See product facts, discover more flavors, and find Polar near you.",
      "changed": true
    },
    {
      "field": "h1",
      "current": null,
      "proposed": "Lemon Seltzer Water",
      "changed": true
    },
    {
      "field": "canonical",
      "current": "https://polarseltzer.com/lemon/",
      "proposed": "https://polarseltzer.com/lemon/",
      "changed": false
    }
  ],
  "proposedContent": {
    "hero": {
      "image": {
        "alt": "Lemon Polar Seltzer can",
        "src": "https://polarseltzer.com/wp-content/uploads/PolarSeltzer_12oz_Master_2024_Lemon.webp",
        "evidenceIds": [
          "ev_6f4846b819c5"
        ]
      },
      "intro": "Lemon Polar Seltzer is made with carbonated water and natural flavors, and Polar lists it as calorie-free, sodium-free, gluten-free, vegan and kosher. Use the Polar store finder to look for it near you.",
      "eyebrow": "Polar Seltzer · Flavor",
      "introEvidenceIds": [
        "ev_6f4846b819c5",
        "ev_6c7933f28c21"
      ]
    },
    "facts": {
      "attributes": [
        {
          "label": "Calorie-Free",
          "evidenceIds": [
            "ev_6f4846b819c5"
          ]
        },
        {
          "label": "Sodium-Free",
          "evidenceIds": [
            "ev_6f4846b819c5"
          ]
        },
        {
          "label": "Gluten-Free",
          "evidenceIds": [
            "ev_6f4846b819c5"
          ]
        },
        {
          "label": "Vegan",
          "evidenceIds": [
            "ev_6f4846b819c5"
          ]
        },
        {
          "label": "Kosher",
          "evidenceIds": [
            "ev_6f4846b819c5"
          ]
        }
      ],
      "ingredients": {
        "text": "Carbonated water, natural flavors.",
        "evidenceIds": [
          "ev_6f4846b819c5"
        ]
      },
      "nutritionNote": ""
    },
    "sections": [
      {
        "id": "facts",
        "body": "The ingredient list is short: carbonated water, natural flavors. Polar lists this flavor as calorie-free, sodium-free, gluten-free, vegan and kosher.",
        "heading": "What’s in Lemon Polar Seltzer",
        "evidenceIds": [
          "ev_6f4846b819c5"
        ]
      },
      {
        "id": "range",
        "body": "Other Polar flavors with “lemon” in the name include Pink Apple & Lemon and Blueberry Lemon. See the Seltzers page for the full collection.",
        "heading": "More Polar flavors with lemon",
        "evidenceIds": [
          "ev_7ee29c3064d9",
          "ev_b25a45979716",
          "ev_af083c482677"
        ]
      }
    ],
    "relatedLinks": [
      {
        "href": "https://polarseltzer.com/pink-apple-lemon",
        "label": "Pink Apple Lemon",
        "evidenceIds": [
          "ev_d71047c1fdef"
        ]
      },
      {
        "href": "https://polarseltzer.com/Blueberry-Lemon",
        "label": "Blueberry Lemon",
        "evidenceIds": [
          "ev_d71047c1fdef"
        ]
      },
      {
        "href": "https://polarseltzer.com/blackberry-mango",
        "label": "Blackberry Mango",
        "evidenceIds": [
          "ev_d71047c1fdef"
        ]
      },
      {
        "href": "https://polarseltzer.com/black-cherry",
        "label": "Black Cherry",
        "evidenceIds": [
          "ev_d71047c1fdef"
        ]
      }
    ],
    "purchase": {
      "body": "Use the Polar store finder to look for retailers near you.",
      "href": "https://polarseltzer.com/find/",
      "heading": "Find Polar near you",
      "ctaLabel": "Open the Polar store finder",
      "evidenceIds": [
        "ev_6c7933f28c21"
      ]
    },
    "faqs": [
      {
        "a": "Carbonated water, natural flavors.",
        "q": "What are the ingredients in Lemon Polar Seltzer?",
        "evidenceIds": [
          "ev_6f4846b819c5"
        ]
      },
      {
        "a": "Yes. Polar lists Lemon as sodium-free, as well as calorie-free and gluten-free.",
        "q": "Is Lemon Polar Seltzer sodium-free?",
        "evidenceIds": [
          "ev_6f4846b819c5"
        ]
      },
      {
        "a": "Polar lists it as vegan and kosher.",
        "q": "Is Lemon Polar Seltzer vegan and kosher?",
        "evidenceIds": [
          "ev_6f4846b819c5"
        ]
      },
      {
        "a": "Use the Polar store finder to look for retailers near you.",
        "q": "Where can I buy Lemon Polar Seltzer?",
        "evidenceIds": [
          "ev_6c7933f28c21"
        ]
      }
    ],
    "collectionLink": {
      "href": "https://polarseltzer.com/seltzers/",
      "label": "All Polar flavors"
    },
    "structuredData": {
      "json": "{\n  \"@context\": \"https://schema.org\",\n  \"@type\": \"Product\",\n  \"name\": \"Lemon Polar Seltzer\",\n  \"brand\": {\n    \"@type\": \"Brand\",\n    \"name\": \"Polar Seltzer\"\n  },\n  \"url\": \"https://polarseltzer.com/lemon/\",\n  \"description\": \"Explore Lemon Polar Seltzer, made with carbonated water and natural flavors. See product facts, discover more flavors, and find Polar near you.\",\n  \"image\": \"https://polarseltzer.com/wp-content/uploads/PolarSeltzer_12oz_Master_2024_Lemon.webp\"\n}",
      "note": "Valid Product markup with no offers, ratings or reviews. That makes it ineligible for product rich results; we do not fabricate them to qualify."
    }
  },
  "verifiedFactsToPreserve": [
    {
      "fact": "Ingredients: Carbonated water, natural flavors.",
      "evidenceIds": [
        "ev_6f4846b819c5"
      ]
    },
    {
      "fact": "Attribute: Calorie-Free",
      "evidenceIds": [
        "ev_6f4846b819c5"
      ]
    },
    {
      "fact": "Attribute: Sodium-Free",
      "evidenceIds": [
        "ev_6f4846b819c5"
      ]
    },
    {
      "fact": "Attribute: Gluten-Free",
      "evidenceIds": [
        "ev_6f4846b819c5"
      ]
    },
    {
      "fact": "Attribute: Vegan",
      "evidenceIds": [
        "ev_6f4846b819c5"
      ]
    },
    {
      "fact": "Attribute: Kosher",
      "evidenceIds": [
        "ev_6f4846b819c5"
      ]
    },
    {
      "fact": "Purchase path: Open the Polar store finder → https://polarseltzer.com/find/",
      "evidenceIds": [
        "ev_6c7933f28c21"
      ]
    }
  ],
  "claims": [
    {
      "id": "cl_ing",
      "text": "Ingredients: Carbonated water, natural flavors.",
      "status": "supported",
      "evidenceIds": [
        "ev_6f4846b819c5"
      ]
    },
    {
      "id": "cl_attr_0",
      "text": "Lemon is Calorie-Free",
      "status": "supported",
      "evidenceIds": [
        "ev_6f4846b819c5"
      ]
    },
    {
      "id": "cl_attr_1",
      "text": "Lemon is Sodium-Free",
      "status": "supported",
      "evidenceIds": [
        "ev_6f4846b819c5"
      ]
    },
    {
      "id": "cl_attr_2",
      "text": "Lemon is Gluten-Free",
      "status": "supported",
      "evidenceIds": [
        "ev_6f4846b819c5"
      ]
    },
    {
      "id": "cl_attr_3",
      "text": "Lemon is Vegan",
      "status": "supported",
      "evidenceIds": [
        "ev_6f4846b819c5"
      ]
    },
    {
      "id": "cl_attr_4",
      "text": "Lemon is Kosher",
      "status": "supported",
      "evidenceIds": [
        "ev_6f4846b819c5"
      ]
    },
    {
      "id": "cl_finder",
      "text": "A store finder exists",
      "status": "supported",
      "evidenceIds": [
        "ev_6c7933f28c21"
      ]
    },
    {
      "id": "cl_flavor_locator",
      "text": "Lemon can be located by flavor in the store finder",
      "status": "pending",
      "evidenceIds": []
    },
    {
      "id": "cl_sensory",
      "text": "Taste description for Lemon",
      "status": "excluded",
      "evidenceIds": []
    }
  ],
  "unresolvedReviewItems": [
    {
      "id": "sensory",
      "text": "Add an approved sensory description for Lemon (not drafted — no verified source).",
      "status": "open"
    },
    {
      "id": "packs",
      "text": "Confirm which pack sizes and formats are currently sold before listing them.",
      "status": "open"
    },
    {
      "id": "locator",
      "text": "Confirm whether the store finder can filter by flavor; keep flavor-level availability conditional until then.",
      "status": "open"
    },
    {
      "id": "image",
      "text": "Confirm the chosen product image is the preferred hero asset.",
      "status": "open"
    }
  ],
  "validation": [
    {
      "id": "C1",
      "name": "Material factual claims have supporting evidence",
      "state": "needs_confirmation",
      "detail": "18 blocks linked to evidence; 1 claim(s) pending confirmation.",
      "items": [
        "Lemon can be located by flavor in the store finder"
      ]
    },
    {
      "id": "C2",
      "name": "Current and proposed fields are clearly distinguished",
      "state": "pass",
      "detail": "Current fields cite 1 observation(s); 3 field(s) change.",
      "items": []
    },
    {
      "id": "C3",
      "name": "Proposed title, description and H1 exist and fit the page",
      "state": "pass",
      "detail": "Title 44 chars, description 143 chars, H1 names “Lemon”.",
      "items": []
    },
    {
      "id": "C4",
      "name": "Chosen links and assets have a recorded verification result",
      "state": "needs_confirmation",
      "detail": "1 of 7 verified; 6 not yet checked.",
      "items": [
        "Not checked: https://polarseltzer.com/pink-apple-lemon",
        "Not checked: https://polarseltzer.com/Blueberry-Lemon",
        "Not checked: https://polarseltzer.com/blackberry-mango",
        "Not checked: https://polarseltzer.com/black-cherry",
        "Not checked: https://polarseltzer.com/seltzers/",
        "Not checked: https://polarseltzer.com/wp-content/uploads/PolarSeltzer_12oz_Master_2024_Lemon.webp"
      ]
    },
    {
      "id": "C5",
      "name": "Unverified claims are excluded or explicitly pending",
      "state": "pass",
      "detail": "No prices, reviews, invented nutrition, health benefits or extra certifications in public copy.",
      "items": []
    },
    {
      "id": "C6",
      "name": "Search estimates, rankings and AI metrics keep distinct definitions",
      "state": "pass",
      "detail": "1 volume, 6 ranking and 1 AI-visibility record(s) each carry their own period, market and definition.",
      "items": []
    },
    {
      "id": "C7",
      "name": "A shared-template claim names the inspected sample",
      "state": "pass",
      "detail": "Sample named: /lemon/, /lime/, /blueberry-lemon/, /pink-apple-lemon/.",
      "items": []
    },
    {
      "id": "C8",
      "name": "MCP and UI return the same persisted proposal revision",
      "state": "pass",
      "detail": "MCP last returned revision 2 (Sun, 04 Oct 2026 00:16:10 GMT), matching the UI.",
      "items": []
    }
  ],
  "implementation": {
    "sourcePage": "https://polarseltzer.com/lemon/",
    "destination": "https://polar-website-migration.vercel.app/lemon/",
    "destinationProject": "Polar Seltzer website migration (separate CMS project)",
    "destinationStatus": "Existing rebuilt page — implementation reference. No apply flow verified.",
    "codingAgentInstructions": [
      "Open the existing implementation of this page (https://polar-website-migration.vercel.app/lemon/, in Polar Seltzer website migration (separate CMS project)). Matt MCP has not verified any automated apply flow — make the change in that project yourself.",
      "Change only these fields: title, metaDescription, h1; then update the page content to match proposedContent (introduction, sections, FAQs, related links, purchase block, structured data).",
      "Preserve every verified product fact exactly as written; do not add claims that are not in this package.",
      "Leave these review items unresolved and visible to the reviewer: Add an approved sensory description for Lemon (not drafted — no verified source). | Confirm which pack sizes and formats are currently sold before listing them. | Confirm whether the store finder can filter by flavor; keep flavor-level availability conditional until then. | Confirm the chosen product image is the preferred hero asset.",
      "Review: compare your diff against the preview of revision 2 (https://matt-mcp.com/proposals/prop_runf90ad25_lemon/preview?rev=2&k=Vek7B9HNVQjr6nKjXh63Puuj) and this package's fieldChanges.",
      "Verify persistence: deploy or save in the CMS, reload the page with a cache-busting query, and confirm the title, meta description, H1 and content still show the new values."
    ]
  },
  "links": {
    "report": "https://matt-mcp.com/runs/run_f90ad253500d?k=Vek7B9HNVQjr6nKjXh63Puuj",
    "proposal": "https://matt-mcp.com/proposals/prop_runf90ad25_lemon?k=Vek7B9HNVQjr6nKjXh63Puuj",
    "preview": "https://matt-mcp.com/proposals/prop_runf90ad25_lemon/preview?rev=2&k=Vek7B9HNVQjr6nKjXh63Puuj",
    "json": "https://matt-mcp.com/api/proposals/prop_runf90ad25_lemon/export?format=json&rev=2&k=Vek7B9HNVQjr6nKjXh63Puuj",
    "markdown": "https://matt-mcp.com/api/proposals/prop_runf90ad25_lemon/export?format=md&rev=2&k=Vek7B9HNVQjr6nKjXh63Puuj"
  },
  "evidence": [
    {
      "id": "ev_6f4846b819c5",
      "provider": "website",
      "label": "live",
      "labelText": "Live fetch",
      "type": "page_snapshot",
      "title": "Raw HTML inspection: /lemon/",
      "source": "https://polarseltzer.com/lemon/",
      "collectedAt": null,
      "retrievedAt": "2026-10-04T00:11:40.139Z",
      "observationPeriod": null,
      "market": null,
      "excerpt": "HTTP 200. Title: Lemon - Polar Seltzer · Description: Lemon Polar Seltzer · H1: (none) · Ingredients: Carbonated water, natural flavors. · Attributes: Calorie-Free, Sodium-Free, Gluten-Free, Vegan, Kosher · PrevPreviousGeorgia Peach NextLimeNext Lemon INGREDIENTS Carbonated water, natural flavors. NUTRITIONAL FACTS Calorie-Free Sodium-Free Gluten-Free Vegan Kosher FIND",
      "limitations": "Raw HTML; content rendered only by JavaScript may be missing."
    },
    {
      "id": "ev_b25a45979716",
      "provider": "website",
      "label": "live",
      "labelText": "Live fetch",
      "type": "page_snapshot",
      "title": "Raw HTML inspection: /blueberry-lemon/",
      "source": "https://polarseltzer.com/blueberry-lemon/",
      "collectedAt": null,
      "retrievedAt": "2026-10-04T00:12:43.794Z",
      "observationPeriod": null,
      "market": null,
      "excerpt": "HTTP 200. Title: Polar Seltzer Blueberry Lemon · Description: Blueberry Lemon Polar Seltzer · H1: (none) · Ingredients: Carbonated water, natural flavors. · Attributes: Calorie-Free, Sodium-Free, Gluten-Free, Vegan, Kosher · PrevPrevious NextNext Blueberry Lemon INGREDIENTS Carbonated water, natural flavors. NUTRITIONAL FACTS Calorie-Free Sodium-Free Gluten-Free Vegan Kosher FIND",
      "limitations": "Raw HTML; content rendered only by JavaScript may be missing."
    },
    {
      "id": "ev_7ee29c3064d9",
      "provider": "website",
      "label": "live",
      "labelText": "Live fetch",
      "type": "page_snapshot",
      "title": "Raw HTML inspection: /pink-apple-lemon/",
      "source": "https://polarseltzer.com/pink-apple-lemon/",
      "collectedAt": null,
      "retrievedAt": "2026-10-04T00:13:15.747Z",
      "observationPeriod": null,
      "market": null,
      "excerpt": "HTTP 200. Title: Polar Seltzer Pink Apple & Lemon · Description: Polar Seltzer Pink Apple & Lemon | Fan Favorite 2020 · H1: (none) · Ingredients: Carbonated water, natural flavors. · Attributes: Calorie-Free, Sodium-Free, Gluten-Free, Vegan, Kosher · PrevPrevious NextNext Pink Apple & Lemon INGREDIENTS Carbonated water, natural flavors. NUTRITIONAL FACTS Calorie-Free Sodium-Free Gluten-Free Vegan Kosher FIND",
      "limitations": "Raw HTML; content rendered only by JavaScript may be missing."
    },
    {
      "id": "ev_af083c482677",
      "provider": "website",
      "label": "live",
      "labelText": "Live fetch",
      "type": "page_snapshot",
      "title": "Raw HTML inspection: /seltzers/",
      "source": "https://polarseltzer.com/seltzers/",
      "collectedAt": null,
      "retrievedAt": "2026-10-04T00:13:47.633Z",
      "observationPeriod": null,
      "market": null,
      "excerpt": "HTTP 200. Title: Seltzers - Polar Seltzer · Description: Our collection of Polar Seltzers · H1: (none) · Blackberry Mango Black Cherry Cranberry Lime Georgia Peach Cranberry Clementine Pink Apple & Lemon Strawberry Watermelon Raspberry Lime Lime Mandarin Pomegranate Lemon Orange Vanilla Ruby Red Grapefruit Ginger Lime Mule Toasted Coconut Original Vanilla Pineapple Pomelo Blueberry Lemon",
      "limitations": "Raw HTML; content rendered only by JavaScript may be missing."
    },
    {
      "id": "ev_d71047c1fdef",
      "provider": "website",
      "label": "live",
      "labelText": "Live fetch",
      "type": "page_links",
      "title": "Body links discovered on /seltzers/ (20)",
      "source": "https://polarseltzer.com/seltzers/",
      "collectedAt": null,
      "retrievedAt": "2026-10-04T00:13:47.633Z",
      "observationPeriod": null,
      "market": null,
      "excerpt": "Blackberry Mango → /blackberry-mango (image-only link) · Black Cherry → /black-cherry (image-only link) · Cranberry Lime → /cranberry-lime (image-only link) · Georgia Peach → /georgia-peach (image-only link) · Cranberry Clementine → /cranberry-clementine (image-only link) · Pink Apple Lemon → /pink-apple-lemon (image-only link) · Strawberry Watermelon → /strawberry-watermelon (image-only link) · Raspberry Lime → /raspberry-lime (image-only link) · Lime → /lime (image-only link) · Mandarin → /mandarin (image-only link) · Pomegranate → /pomegranate (image-only link) · Lemon → /lemon (image-only link) · Orange Vanilla → /orange-vanilla (image-only link) · Ruby Red Grapefruit → /ruby-red-grapefruit (image-only link) · Ginger Lime Mule → /ginger-lime-mule (image-only link) · Toasted Coconut → /toasted-coconut (image-only link) · Original → /original (image-only link) · Vanilla → /vanilla (image-only link) · Pineapple Pomelo → /pineapple-pomelo (image-only link) · Blueberry Lemon → /Blueberry-Lemon (image-only link)",
      "limitations": "Labels for image-only links are derived from the URL slug."
    },
    {
      "id": "ev_6c7933f28c21",
      "provider": "website",
      "label": "live",
      "labelText": "Live fetch",
      "type": "page_snapshot",
      "title": "Raw HTML inspection: /find/",
      "source": "https://polarseltzer.com/find/",
      "collectedAt": null,
      "retrievedAt": "2026-10-04T00:14:19.477Z",
      "observationPeriod": null,
      "market": null,
      "excerpt": "HTTP 200. Title: Find Polar Seltzer | Locate Stores Near You - Polar Seltzer · Description: Find Polar Seltzer near you. Search by location or zip code. Use our store locator to find your favorite Polar Seltzer, because we know the thirst is real. · H1: (none) · Shop the Polar Store on Amazon We understand. The thirst is real. Let’s find you the sparkle.",
      "limitations": "Raw HTML; content rendered only by JavaScript may be missing."
    }
  ],
  "revisionHistory": [
    {
      "revision": 2,
      "author": "mcp",
      "note": "Refinement: “Shorten the introduction while keeping the verified product facts and the store-finder link.” — Shortened the intro to the verified ingredients, attributes and a store-finder pointer, and replaced an uncataloged evidence ID with the store-finder evidence. Also corrected the range section to use the verified name “Pink Apple & Lemon” and removed the unsupported “20 flavors” count (the evidence shows 20 links, not 20 flavors).",
      "createdAt": "2026-10-04T00:15:54.320Z"
    },
    {
      "revision": 1,
      "author": "engine",
      "note": "Initial draft from inspected page facts",
      "createdAt": "2026-10-04T00:15:14.938Z"
    }
  ]
}